Matthias Jirmann Consulting
Matthias Jirmann Consulting
Matthias Jirmann Consulting
Crafting tailored tracking solutions
Tracking data that makes a difference!
Enable data-driven decision making through extensive digital marketing and analytics tracking. Optimise your marketing efforts and get insight into your user's behaviour across your website.
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Meet Matthias
I'm Matthias, an experienced Analytics and Martech Integration Consultant based in the UK. I specialize in crafting tracking strategies for both websites and mobile applications that capture vital information to optimise not just your marketing spend but also your customer journeys. Additionally I ensure that the data strategy aligns with GDPR guidelines and extensive integrations include automated monitoring for data quality and trust.
Data Strategies
Data Layer Requirements (SDR)
Consent Integration
PPC Tracking
Social Media Tracking
SEO
Data Warehouse Integration
Analytics Integration
Integration Audits
Digital Analytics Implementation Manager
Staysure Group
Currently
Digital Analytics Implementation Manager
Staysure Group
Currently
Data Product Manager
Ocean Finance
2021-23
Data Product Manager
Ocean Finance
2021-23
Implementation Engineer
Compare The Market
2018-21
Implementation Engineer
Compare The Market
2018-21
Integration Services
Services
Helping businesses make data-driven decisions with bespoke data integrations and digital marketing tracking. While keeping GDPR in mind and staying compliant.
Data Strategies
Data Layer Requirements (SDR)
Consent Integration
PPC Tracking
Social Media Tracking
SEO
Data Warehouse Integration
Analytics Integration
Integration Audits
Data Strategy
Crafting tailored data strategies for your business, depending on your goals and technology stack. Enable data-driven decision making.
Data Strategy
Crafting tailored data strategies for your business, depending on your goals and technology stack. Enable data-driven decision making.
Consent Integration for GDPR Compliance
Privacy and Cookie policies get more extensive and tedious every year. Let me take the strain away by implementing a comprehensive cookie consent solution and manage your data collection based on the users consent.
Consent Integration for GDPR Compliance
Privacy and Cookie policies get more extensive and tedious every year. Let me take the strain away by implementing a comprehensive cookie consent solution and manage your data collection based on the users consent.
Tracking Audit
Review your current implementation of marketing and analytics tools to identify issues, enhance platform usage and expand your available data.
Tracking Audit
Review your current implementation of marketing and analytics tools to identify issues, enhance platform usage and expand your available data.
Tracking Integration
Integrating new Martech or Analytics platforms to the needed specifications. Requirement gathering from important stakeholders and creation of the solution design document for sign-off by the business to ensure all data needs are covered.
Tracking Integration
Integrating new Martech or Analytics platforms to the needed specifications. Requirement gathering from important stakeholders and creation of the solution design document for sign-off by the business to ensure all data needs are covered.
User Behaviour Tracking
GDPR Compliance
Video Tracking
Cross Domain Tracking
Datalayer Integration
Tracking Audits
Optimization
Marketing Attribution
Social Media Tracking
Platform Integration
Troubleshooting Data Integrations
Data Warehouse Connection
Booking process
Process
Let's set up a free introductory call to see how I can help with your martech and analytics needs.
Define Your Vision
Find the perfect plan tailored to your needs, either for dedicated project work or on retainer plans or a mix of the two depending on your needs.
1
Define Your Vision
Find the perfect plan tailored to your needs, either for dedicated project work or on retainer plans or a mix of the two depending on your needs.
1
Submit Your Request
Tell me about your needs on a quick one to one call, ensuring a seamless process where your vision is understood, refined, and brought to life with precision.
2
Submit Your Request
Tell me about your needs on a quick one to one call, ensuring a seamless process where your vision is understood, refined, and brought to life with precision.
2
Project Delivered
As a dedicated freelancer, I ensure your project is completed in the agreed time for a predefined scope of work. With a keen eye for detail and a passion for quality, I ensure your data strategy will be enabled and through monthly retainers maintained to the highest standard.
3
Project Delivered
As a dedicated freelancer, I ensure your project is completed in the agreed time for a predefined scope of work. With a keen eye for detail and a passion for quality, I ensure your data strategy will be enabled and through monthly retainers maintained to the highest standard.
3
Reviews
Client Reviews
Don't just trust me, trust my clients, who allowed me to work on their projects and improve their data tracking needs.
Richards Johnson
Creative Director & Lead Designer
"Working with Meily was a seamless experience. Her ability to merge creativity with functionality resulted in designs that not only looked stunning but also drove meaningful engagement. Highly recommended!"
5.0
June Lee
CEO of GreenRoots
"Meily's strategic approach to design brought our brand vision to life. The packaging and brand elements she developed elevated our aesthetic and aligned perfectly with our sustainability values."
5.0
Jona Carter
Founder of EcoLux
"Every project Meily touches turns into a perfect blend of design and purpose. She crafted packaging that reflected our eco-friendly mission while making our products stand out on the shelves."
5.0
Sofia Toms
Founder at GreenK Studios
"Meily's designs speak for themselves — bold, strategic, and impactful. She took the time to understand our brand, delivering packaging concepts that resonated with our target audience and boosted our product's visibility."
5.0
Richards Johnson
Creative Director & Lead Designer
"Working with Meily was a seamless experience. Her ability to merge creativity with functionality resulted in designs that not only looked stunning but also drove meaningful engagement. Highly recommended!"
5.0June Lee
CEO of GreenRoots
"Meily's strategic approach to design brought our brand vision to life. The packaging and brand elements she developed elevated our aesthetic and aligned perfectly with our sustainability values."
5.0Jona Carter
Founder of EcoLux
"Every project Meily touches turns into a perfect blend of design and purpose. She crafted packaging that reflected our eco-friendly mission while making our products stand out on the shelves."
5.0Sofia Toms
Founder at GreenK Studios
"Meily's designs speak for themselves — bold, strategic, and impactful. She took the time to understand our brand, delivering packaging concepts that resonated with our target audience and boosted our product's visibility."
5.0
180+
design projects completed.
180+
design projects completed.
180+
design projects completed.
96%
Client satisfaction rate.
96%
Client satisfaction rate.
96%
Client satisfaction rate.
9+
Years of experience
9+
Years of experience
9+
Years of experience
FAQ'S
Answers
Find answers to common questions about my tracking process, services etc…
Data Tracking
Data Audits
Server-side Tracking
What services do you provide?
I specialize in Digital Marketing and Analytics platform integration. Data management, GDPR Compliance and Data Monitoring as well as Data Strategies.
How do I start working with you?
It starts with a free discovery call. We’ll discuss your goals, vision, and how we can work together to integrate your data needs. We will also discuss whether this is a one off project or a continues collaboration through monthly retainers.
What tools do you use?
I work with Tag Managers like Google Tag Manager, Tealium or Adobe Launch. But I am also happy to work without tag manager tools if needed. In terms of marketing and analytics platforms, I have experience with a whole array of different platforms and due to technical documentation or dedicated support for new platforms I am happy to implement platforms that I have not experienced so far.
How long does a project take?
This depends entirely on the scope of the project. A full analytics implementation from a clean slate might take 3-4 weeks considering the requirement gathering phase as well as the implementation and testing phase. Other projects like a simple tracking implementation might only take a few days. Either way the exact scope and estimated timeline will be defined before work begins.
Do you provide ongoing support for implemented projects
Absolutely! If you wish, we can set up a monthly retainer of a certain hours of my time to support with any issues, new requirements or changes to the platform as well as maintenance.
What industries do you work with?
From ecommerce to insurance or fintech businesses. I have worked with an array of customers in a variety of industries.
Do you offer development services?
The development would need to be specific to tracking or tagging systems. For some advanced tracking I might implement custom Javascript code. However, I am not a website developer and do not offer such services.
What is your pricing structure?
Pricing depends on the project’s complexity and scope. Let’s discuss your goals, and I’ll provide a transparent quote tailored to your needs. Monthly retainers for maintenance, troubleshooting, etc. will be based on an agreed number of hours that I am available to you.
Can you redesign existing integrations
Definitely! I offer tracking audits in which I review your current implementations against your needs and come up with an improvement plan or alternative integrations / platforms if it is necessary for your use-case.
FAQ'S
Answers
Find answers to common questions about my tracking process, services etc…
Data Tracking
Data Audits
Server-side Tracking
What services do you provide?
I specialize in Digital Marketing and Analytics platform integration. Data management, GDPR Compliance and Data Monitoring as well as Data Strategies.
How do I start working with you?
It starts with a free discovery call. We’ll discuss your goals, vision, and how we can work together to integrate your data needs. We will also discuss whether this is a one off project or a continues collaboration through monthly retainers.
What tools do you use?
I work with Tag Managers like Google Tag Manager, Tealium or Adobe Launch. But I am also happy to work without tag manager tools if needed. In terms of marketing and analytics platforms, I have experience with a whole array of different platforms and due to technical documentation or dedicated support for new platforms I am happy to implement platforms that I have not experienced so far.
How long does a project take?
This depends entirely on the scope of the project. A full analytics implementation from a clean slate might take 3-4 weeks considering the requirement gathering phase as well as the implementation and testing phase. Other projects like a simple tracking implementation might only take a few days. Either way the exact scope and estimated timeline will be defined before work begins.
Do you provide ongoing support for implemented projects
Absolutely! If you wish, we can set up a monthly retainer of a certain hours of my time to support with any issues, new requirements or changes to the platform as well as maintenance.
What industries do you work with?
From ecommerce to insurance or fintech businesses. I have worked with an array of customers in a variety of industries.
Do you offer development services?
The development would need to be specific to tracking or tagging systems. For some advanced tracking I might implement custom Javascript code. However, I am not a website developer and do not offer such services.
What is your pricing structure?
Pricing depends on the project’s complexity and scope. Let’s discuss your goals, and I’ll provide a transparent quote tailored to your needs. Monthly retainers for maintenance, troubleshooting, etc. will be based on an agreed number of hours that I am available to you.
Can you redesign existing integrations
Definitely! I offer tracking audits in which I review your current implementations against your needs and come up with an improvement plan or alternative integrations / platforms if it is necessary for your use-case.
FAQ'S
Answers
Find answers to common questions about my tracking process, services etc…
Data Tracking
Data Audits
Server-side Tracking
What services do you provide?
I specialize in Digital Marketing and Analytics platform integration. Data management, GDPR Compliance and Data Monitoring as well as Data Strategies.
How do I start working with you?
It starts with a free discovery call. We’ll discuss your goals, vision, and how we can work together to integrate your data needs. We will also discuss whether this is a one off project or a continues collaboration through monthly retainers.
What tools do you use?
I work with Tag Managers like Google Tag Manager, Tealium or Adobe Launch. But I am also happy to work without tag manager tools if needed. In terms of marketing and analytics platforms, I have experience with a whole array of different platforms and due to technical documentation or dedicated support for new platforms I am happy to implement platforms that I have not experienced so far.
How long does a project take?
This depends entirely on the scope of the project. A full analytics implementation from a clean slate might take 3-4 weeks considering the requirement gathering phase as well as the implementation and testing phase. Other projects like a simple tracking implementation might only take a few days. Either way the exact scope and estimated timeline will be defined before work begins.
Do you provide ongoing support for implemented projects
Absolutely! If you wish, we can set up a monthly retainer of a certain hours of my time to support with any issues, new requirements or changes to the platform as well as maintenance.
What industries do you work with?
From ecommerce to insurance or fintech businesses. I have worked with an array of customers in a variety of industries.
Do you offer development services?
The development would need to be specific to tracking or tagging systems. For some advanced tracking I might implement custom Javascript code. However, I am not a website developer and do not offer such services.
What is your pricing structure?
Pricing depends on the project’s complexity and scope. Let’s discuss your goals, and I’ll provide a transparent quote tailored to your needs. Monthly retainers for maintenance, troubleshooting, etc. will be based on an agreed number of hours that I am available to you.
Can you redesign existing integrations
Definitely! I offer tracking audits in which I review your current implementations against your needs and come up with an improvement plan or alternative integrations / platforms if it is necessary for your use-case.